Branding – Winged Post



How does an institution brand itself? How does a retail store gain the trust of its customers? Why is it that we prefer visiting certain stores and choose avoiding many shops like the plague? While there are hundreds of companies that are founded on the dreams and ambitions of young wannabe entrepreneurs, there are a few that manage to remain open for a couple of years and still fewer companies that eke out a profit.

There are institutions that spring out of nowhere and have a meteoric rise that leave other organizations in the business breathless in its wake. Try as they might, the business rivals are not able to stay in the competition. The CEOs, Chairmen and MDs break their heads trying to figure out methods to popularize the names of their organizations. Where does the difference lie?

There are many methods adopted by companies to strengthen their footing. Alas! Due to inexperience and bad counseling, the heads commit many blunders without being aware!

Some of the sins to be avoided at all costs are…

 Following a rival blindly


Just because a plan or a module worked for your rival doesn’t mean it would or should work for you too. Stick on to your plan of action bearing in mind your employees, their strength and your target audience.

A fox attempting to hunt down a stag by imitating a wolf would end in disaster for the fox. Would it not???

Lack of a proper working system


Experimenting is good at the initial stages. But an institution must not falter and make its employees undergo a myriad of experiments with no employee certain of which method to follow in which situation. All ideas can be listened to by the head of institution, but not all should be executed.

It wouldn’t be advisable for an elephant to try climbing trees because monkeys climbing trees are slim!!!

A rise in Attrition Rate

Attrition might not be avoided, but can definitely be brought down. An institution that does not care for its employees is an institution doomed to fail. Identifying the source of attrition and taking corrective measures must be the highest priority of a company. An employee who stays for a longer duration in a company has better understanding of the working nature of the company and has closer affinity. Naturally, the employee would spread goodwill about the company.

 Lack of Stress Busters

Working in groups and rushing to meet deadlines cause people to be under stress. Giving people space to relax and conducting sports meet, cultural competitions and other contests make employees work with renewed vigour. Productivity increases manifold, resulting in branding among clients.

Managers lacking Personal Touch

Managers and Heads who treat employees without human touch are a curse of that company. Before they realize their faults, bury their ego and learn from their errors, their company is long gone. The top management that fails to identify such trouble making managers will lose the institution built on its blood and dream.


20 Tips To Hack An Interview


Interviews,especially job interviews are dreaded by almost everyone at some stage in life. Some dread it less and some get hyper-nervous. But it is no cakewalk for anyone. Definitely not for a college student, who, after long years of studying and enjoying is preparing to face the music.

While each interview is different, there are some general things you need to keep in mind before you go for it. The following tips comprise of both the general as well as some cool tips unknown to most job seekers, which can help you crack an interview.

1. Know what you want

I think the first tip for cracking a job interview is to go for the right job interview. A lot of times college students go for the wrong job; something which they know they’d dislike sooner or later. They usually succumb to peer pressure and follow the herd.

It’s true that we don’t always know what we want, especially right after college when the primary focus is to land a job and start raking in the moolah. That is okay but going for a job which is aligned to your interests will always shape up a great career for you. So think about it for a moment and decide on the interview you should appear for. Listen to your heart and then go for it.

2. Prepare, and then prepare a little more

You may have been the topper at your university and fetched medals in all sorts of activities. Good for you. But that doesn’t guarantee your success in the interview. The HR representatives from corporate firms are a different breed and being complacent is the last thing you can afford to do.

Hence, no matter how confident you feel (which is a great feeling to have), make sure you leave no stone unturned in preparing for the interview. And that means preparing for the common interview questions, refining your communication skills, taking advice from others and more. Here’s a list of common interview questions for your reference.

3. Study and get to know the firm

This is a very basic mistake which a lot of newbies tend to make. They are up for the interview but when asked what do they know about the firm, they don’t have much to say. That’s because they haven’t spent time checking the company’s website and googling its name to check its web presence.

Don’t be a noob. Do an in-depth study about the firm on the internet. Check their Wikipedia page if they have one, check their site, google their name, check who the founders are, check what does the company specialize in…all this will ensure that you leave a great impression on the interviewer when he asks what do you know about their firm.

4. Get your online profiles in order

While you are checking the firm online, don’t forget that they could check you online too. College students are known to be active on social networks and many companies now-a-days prefer to do a thorough online research about their job applicants. Hence it is important that you check out all your online profiles and make sure that you clear anything which you feel could obstruct your success in the interview.

5. Say “I don’t know” when you don’t know

Remember the interview of Chris Gardner (Will Smith) in The Pursuit of Happyness? He tells the interviewer, “I’m the type of person that if you ask me a question and I don’t know the answer, I’m gonna tell you that I don’t know. But I bet you what, I know how to find the answer and I will find the answer.” And he gets the job.

So be upfront and truthful. Don’t try to fake skills because there are strong chances you will get caught right there.

6. Don’t be aggressive

While it’s good to say I don’t know when you don’t know, it could be a possibility that you do know just about everything the person asks. And you might know much more than what the interviewer had expected. But this is where the problem begins. You tend to become aggressive and argue loudly.

Don’t let your confidence become your arrogance. Be calm and to the point when answering questions. You may consider being assertive but don’t try to be aggressive.

7. Have the right attitude

Have you ever wondered why a candidate gets the job even when he seemed far less qualified than the job profile required him to be ? Well, the answer is – attitude matters. And he had the right attitude towards the job. He was calm, curious, listened actively and demonstrated his potential to excel in the job, no matter what his qualifications are. That’s what you need to keep in mind too. Go in the interview room with the mindset that you will come out with an offer letter. Don’t treat it like just another interview.

8. Practice

Practice what, you may ask. Well, practice the interview…in front of the mirror. Yeah, you read it right. It’s old fashioned but still and will continue to be very effective. It can help you study your facial gestures and see where you need to improve. Plus it boosts your confidence.

You could also practice with your friends and classmates. Do role plays and try to create an environment of a real interview.

9. Think before you speak

Most of the time the interviewee assumes that his success in the interview depends on how quick he can respond to every question. And hence many times he says something which he shouldn’t have said. Therefore it is important that you don’t tread that path. There is no harm if you take a minute or two to think if you are stuck at a question. Ultimately, what you answer matters the most.

10. Begging for job

Emotional blackmails might work on some interviewers and you might get the job on the grounds of sympathy, but I’d say the chances are 1 in 100. You beg for the job and you lose the respect of the interviewer. It’s very hard to try any other trick on him after that. So don’t plead for the job. You would get it if you prove that you deserve it. Not by any other way.

11. Smile often

While crying and begging usually doesn’t work, smiling does. A smiling face often has a positive impact on the person on the other side. It makes the applicant appear confident and easy going. Of course for the candidate, a smile can do a great deal in reducing the nervousness and perform better in the interview.

12. Never badmouth college authorities or previous employers

No matter how much you hated your professors or any previous boss when you did a summer job, make sure you don’t tell that to the interviewer. This is when not being truthful is better. You don’t have to sing songs in their praise, just speak well of them.

By asking such questions, the interviewer will try to judge how comfortable you are under authority. That’s because you’ll have a boss at the job. So badmouthing your college authorities could leave a negative impression on him.

13. Money isn’t everything

It may be everything but you don’t have to show that in the interview. Also, as I mentioned earlier, you should go for a job which you know you would be interested in. Because when you appear for that interview, you would be enthusiastic about your future prospects irrespective of the money you’d make. And that is music to the interviewer’s ears.

14. Resume

How could I forget one of the most important things in an interview, especially when the applicant is a fresher just out of college. Your resume should clearly reflect what you were and what you are capable of.
A resume which is nicely done gives you an advantage over other candidates.

15. Be precise and clear

A common complaint which HR managers have when they interview college students is that the interviewees tend to beat around the bush and waste their time. That is again an indication of not preparing well for the interview.

So make sure that you answer precisely and clearly. Don’t add unnecessary sentences because that could give the interviewer a chance to grill you more.

16. Social networking

The importance of social networking before an interview is often ignored by the candidates. If you have a job interview coming up, why not go to LinkedIn or Facebook and try to find people who recently joined that firm. And then try to contact them to get some pointers. This is just one example of how you could utilize the social networks to prepare for the interview.

17. Take advice from seniors and professors

That’s why it is always advisable for a college student to maintain a healthy relationship with his seniors and professors. They are the ones who could give the most valuable tips which could help you crack the interview. So don’t forget to take advice from them before the D-day.

18. Ask questions to the interviewer

Every interviewer gives a chance to the applicant to ask him questions about the job and the company. You should utilize this opportunity to ask relevant questions about the job. Shying away from asking questions at this point could mean that you aren’t very enthusiastic about the new opportunity.

19. Switch off your cellphone

A simple but an important thing to do before the interview. It shows you are really serious about getting the job. In fact a better step could be not to carry your cellphone at all to the interview. That would eliminate the possibility of your cellphone ringing suddenly in case you forgot to switch it off.

20. Your posture and eye-contact

The way you sit and look at the interviewer matters a lot. It’s also a part of having the right attitude. Sit straight and have a constant eye contact with the interviewer. It shows that you are confident and ready to enter the corporate world.

50 Common Interview Questions and Tips


50 Common Interview Questions and Tips:

Review these typical interview questions and think about how you would answer them. Read the questions listed; you will also find some strategy suggestions with it.

1. Tell me about yourself:

The most often asked question in interviews. You need to have a short statement prepared in your mind. Be careful that it does not sound rehearsed. Limit it to work-related items unless instructed otherwise. Talk about things you have done and jobs you have held that relate to the position you are interviewing for. Start with the item farthest back and work up to the present.

2. Why did you leave your last job?

Stay positive regardless of the circumstances. Never refer to a major problem with management and never speak ill of supervisors, co- workers or the organization. If you do, you will be the one looking bad. Keep smiling and talk about leaving for a positive reason such as an opportunity, a chance to do something special or other forward- looking reasons.

3. What experience do you have in this field?

Speak about specifics that relate to the position you are applying for. If you do not have specific experience, get as close as you can.

4. Do you consider yourself successful?

You should always answer yes and briefly explain why. A good explanation is that you have set goals, and you have met some and are on track to achieve the others.

5. What do co-workers say about you?

Be prepared with a quote or two from co-workers. Either a specific statement or a paraphrase will work. Jill Clark, a co-worker at Smith Company, always said I was the hardest workers she had ever known. It is as powerful as Jill having said it at the interview herself.

6. What do you know about this organization?

This question is one reason to do some research on the organization before the interview. Find out where they have been and where they are going. What are the current issues and who are the major players?

7. What have you done to improve your knowledge in the last year?

Try to include improvement activities that relate to the job. A wide variety of activities can be mentioned as positive self-improvement. Have some good ones handy to mention.

8. Are you applying for other jobs?

Be honest but do not spend a lot of time in this area. Keep the focus on this job and what you can do for this organization. Anything else is a distraction.

9. Why do you want to work for this organization?

This may take some thought and certainly, should be based on the research you have done on the organization. Sincerity is extremely important here and will easily be sensed. Relate it to your long-term career goals.

10. Do you know anyone who works for us?

Be aware of the policy on relatives working for the organization. This can affect your answer even though they asked about friends not relatives. Be careful to mention a friend only if they are well thought of.

11. What kind of salary do you need?
A loaded question. A nasty little game that you will probably lose if you answer first. So, do not answer it. Instead, say something like, That’s a tough question. Can you tell me the range for this position? In most cases, the interviewer, taken off guard, will tell you. If not, say that it can depend on the details of the job. Then give a wide range.

12. Are you a team player?
You are, of course, a team player. Be sure to have examples ready. Specifics that show you often perform for the good of the team rather than for yourself are good evidence of your team attitude. Do not brag, just say it in a matter-of-fact tone. This is a key point.

13. How long would you expect to work for us if hired?

Specifics here are not good. Something like this should work: I’d like it to be a long time. Or As long as we both feel I’m doing a good job.
14. Have you ever had to fire anyone? How did you feel about that?

This is serious. Do not make light of it or in any way seem like you like to fire people. At the same time, you will do it when it is the right thing to do. When it comes to the organization versus the individual who has created a harmful situation, you will protect the organization. Remember firing is not the same as layoff or reduction in force.

15. What is your philosophy towards work?

The interviewer is not looking for a long or flowery dissertation here. Do you have strong feelings that the job gets done? Yes. That’s the type of answer that works best here. Short and positive, showing a benefit to the organization.

16. If you had enough money to retire right now, would you?

Answer yes if you would. But since you need to work, this is the type of work you prefer. Do not say yes if you do not mean it.

17. Have you ever been asked to leave a position?

If you have not, say no. If you have, be honest, brief and avoid saying negative things about the people or organization involved.

18. Explain how you would be an asset to this organization.

You should be anxious for this question. It gives you a chance to highlight your best points as they relate to the position being discussed. Give a little advance thought to this relationship.

19. Why should we hire you?

Point out how your assets meet what the organization needs. Do not mention any other candidates to make a comparison.

20. Tell me about a suggestion you have made.

Have a good one ready. Be sure and use a suggestion that was accepted and was then considered successful. One related to the type of work applied for is a real plus.

21. What irritates you about co-workers?

This is a trap question. Think real hard but fail to come up with anything that irritates you. A short statement that you seem to get along with folks is great.

22. What is your greatest strength?

Numerous answers are good, just stay positive. A few good examples: Your ability to prioritize, Your problem-solving skills, Your ability to work under pressure, Your ability to focus on projects, Your professional expertise, Your leadership skills, Your positive attitude

23. Tell me about your dream job.

Stay away from a specific job. You cannot win. If you say the job you are contending for is it, you strain credibility. If you say another job is it, you plant the suspicion that you will be dissatisfied with this position if hired. The best is to stay genetic and say something like: A job where I love the work, like the people, can contribute and can’t wait to get to work.

24. Why do you think you would do well at this job?

Give several reasons and include skills, experience and interest.

25. What are you looking for in a job?

See answer # 23

26. What kind of person would you refuse to work with?

Do not be trivial. It would take disloyalty to the organization, violence or lawbreaking to get you to object. Minor objections will label you as a whiner.

27. What is more important to you: the money or the work?

Money is always important, but the work is the most important. There is no better answer.

28. What would your previous supervisor say your strongest point is?

There are numerous good possibilities:
Loyalty, Energy, Positive attitude, Leadership, Team player, Expertise, Initiative, Patience, Hard work, Creativity, Problem solver

29. Tell me about a problem you had with a supervisor.

Biggest trap of all. This is a test to see if you will speak ill of your boss. If you fall for it and tell about a problem with a former boss, you may well below the interview right there. Stay positive and develop a poor memory about any trouble with a supervisor.

30. What has disappointed you about a job?

Don’t get trivial or negative. Safe areas are few but can include:
Not enough of a challenge. You were laid off in a reduction Company did not win a contract, which would have given you more responsibility.

31. Tell me about your ability to work under pressure.

You may say that you thrive under certain types of pressure. Give an example that relates to the type of position applied for.

32. Do your skills match this job or another job more closely?

Probably this one. Do not give fuel to the suspicion that you may want another job more than this one.

33. What motivates you to do your best on the job?

This is a personal trait that only you can say, but good examples are: Challenge, Achievement, Recognition

34. Are you willing to work overtime? Nights? Weekends?

This is up to you. Be totally honest.

35. How would you know you were successful on this job?

Several ways are good measures:
You set high standards for yourself and meet them. Your outcomes are a success.Your boss tell you that you are successful

36. Would you be willing to relocate if required?

You should be clear on this with your family prior to the interview if you think there is a chance it may come up. Do not say yes just to get the job if the real answer is no. This can create a lot of problems later on in your career. Be honest at this point and save yourself uture grief.

37. Are you willing to put the interests of the organization ahead of your own?

This is a straight loyalty and dedication question. Do not worry about the deep ethical and philosophical implications. Just say yes.

38. Describe your management style.

Try to avoid labels. Some of the more common labels, like progressive, salesman or consensus, can have several meanings or descriptions depending on which management expert you listen to. The situational style is safe, because it says you will manage according to the situation, instead of one size fits all.

39. What have you learned from mistakes on the job?

Here you have to come up with something or you strain credibility. Make it small, well intentioned mistake with a positive lesson learned. An example would be working too far ahead of colleagues on a project and thus throwing coordination off.

40. Do you have any blind spots?

Trick question. If you know about blind spots, they are no longer blind spots. Do not reveal any personal areas of concern here. Let them do their own discovery on your bad points. Do not hand it to them.

41. If you were hiring a person for this job, what would you look for?

Be careful to mention traits that are needed and that you have.

42. Do you think you are overqualified for this position?

Regardless of your qualifications, state that you are very well qualified for the position.

43. How do you propose to compensate for your lack of experience?

First, if you have experience that the interviewer does not know about, bring that up: Then, point out (if true) that you are a hard working quick learner.

44. What qualities do you look for in a boss?

Be generic and positive. Safe qualities are knowledgeable, a sense of humor, fair, loyal to subordinates and holder of high standards. All bosses think they have these traits.

45. Tell me about a time when you helped resolve a dispute between others.

Pick a specific incident. Concentrate on your problem solving technique and not the dispute you settled.

46. What position do you prefer on a team working on a project?

Be honest. If you are comfortable in different roles, point that out.

47. Describe your work ethic.

Emphasize benefits to the organization. Things like, determination to get the job done and work hard but enjoy your work are good.

48. What has been your biggest professional disappointment?

Be sure that you refer to something that was beyond your control. Show acceptance and no negative feelings.

49. Tell me about the most fun you have had on the job.

Talk about having fun by accomplishing something for the organization.

50. Do you have any questions for me?

Always have some questions prepared. Questions prepared where you will be an asset to the organization are good. How soon will I be able to be productive? and What type of projects will I be able to assist on? are examples.

And Finally Good Luck


Human mind

Human mind is strange and hasn’t been explored beyond a certain point. Trying to understand the human mind completely would be futile, as it is not possible. What satiates a person? He who is happy with the happenings of a particular system isn’t happy anymore. The settings have not changed, the people have not changed, the climate has not changed, the financial condition has not changed and yet, there is no productivity. When asked, the person comes up with umpteen number of reasons – ones that would shame a five year kid resorting to outmaneuver himself out of a perilous situation. What then is the primary reason for the person’s irresponsible behavior? Not that he is not capable of doing so. He has delivered in the past and the man has been observed in action to be of an excellent quality, not seen commonly. The things that worked for him before do not work for him, or so he says.Why is this so? Was he judged wrong? Was he not good enough in his work in the past? Was he impersonated? Lots of questions hammer one’s mind when encountering such personalities.

How does one handle people who oscillate between extremities? Eccentric hotheads, if you might call them so. The reason they cannot be eliminated from the system is that they are extremely valuable and enviably hard-working when they want to be so. It takes a lot, quite a lot of effort to replace them. But when things get into their heads to the level of making them inebriated with their own glories, well… sad to say, they’ve gotta go.That would be good for the system, family and more so for the individuals. The furlough they get will help them realize where they stand and give them a better perspective of themselves. They can’t be blowing their own trumpets for their whole lives and they need a wake-up call, rude though it might be.

Let’s see when this jackass thinking of himself as a smart – aleck comes to his senses.Let’s hope for his sake he gets back his senses soon, for time is of the essence. He sits at home enjoying the rustic charms and pretends nothing has happened when he must be climbing the ladder of success and tasting its fruit along the travel by cruising along, with the breeze rustling his shirt cuffs. It was after all he who paved the way for the system and was a pioneer. He deserves a cut surely. But man, the extent to which he goes to make people loathe him is quite large. He is eccentric, hotheaded, extremely moody but not incorrigible. And that my folks is what I am counting on, next to God. Let’s wait and see how events shape up. Let’s see when he wakes up. If he comes around to his senses, it would be good for the system and for his family… HIS family, and he ought to get that into his head. But he being thick-headed, it might take time. But I am willing to wait and watch, for I am interested in the working of the human mind and would like to take note of this scenario and make baby-steps into the exploration of the human mind myself. And the guinea- pig here… is him.

Grumbling employees???

Grumbling employees

Why do employees grumble? Is it the lack of monetary benefit? If you give them a huge salary, does the grumbling stop? Does the murmur end? Do the employees breathe easy when they get a huge sum as payment for their work? There are disgruntled workers even in institutions that offer a hefty package. What then is it that makes workers happy? May be, it is in the way that the workers are treated. May be, it is in the method used to communicate things to them. When the employees know for sure that they are recognized and that their efforts really matter in the institution that they work in, well… that makes all the difference. There is a spring in the steps of the employees as they come beaming out of a meeting after having been patted on the shoulder in an appreciative manner. There is in their outlook, a vision and the determination to accomplish missions in order to achieve that vision. Such visionaries are not born. They are made. They are ordinary men made extra-ordinary by the kindness and magnanimity of the institution’s leaders. People rise to great heights because of the immense faith and trust the authorities place in them. May be, that is why some institutions soar high whereas many flounder and are grounded because of the wrong kinds of missions employed to try to reach their vision.



A typical scenario

Almost all people love a good job. A job that would help them feed their families and get their desires accomplished. A person in a regular job spends his/her life mostly in the work spot. The place of work becomes a second home for many. Some come to work eagerly in order to avoid or to stay away from the pressures of household members. Some straggle into work revolting the necessity of work but unable to stay at home for fear of losing regular means of income. In this scenario are found some pushed in by a tall wave, still being tossed about, not sure of what they are going to do in future. Then comes a select group bound by the love for the subject concerned. The people in that category are usually envied, for they stand tall amongst the ruins. They have absolute confidence in their stream and they know what they teach. They believe in what they proclaim. They are strong. They usually do not compromise, for they need not. Others crave their help and attention. This is more so in the teaching field. They are the pillars of the institution that they work in. They are indispensable. The cog revolves around them. But alas! If only someone could peep into their mindset! It is true that they are the best. It is a fact that they are sought after by almost all. Yet, the turmoil inside their heads is unbearable. Man is a social animal. He needs interaction. How can you expect a first grader to regularly hang out with a college graduate? This is the usual level of disparity. The Intellectuals run around trying to find someone… anyone… to share their thoughts with, in vain. The solace they need, the network of ease that anyone needs is denied to them. The privilege of leading a normal work life combined with learning is prohibited. They can never learn or expect to learn from such an environment. The institution sucks the life out of them and throws them out at last when it has drunk… drunk them… to the lees. But no one in that group ever seems to be aware of this. They go as a sheep is led to be butchered. They realize the fact only when the arrows pierce their livers. Alas! So many wasted lives.

Fortune never comes single


Misfortune never comes single, so they say… what of fortune? I for once had an overdose of fortune for a day. I got up late for college, missed the college bus and was in a predicament – to use the city bus to reach college, bunk college or to use one of my bikes to reach college. If I used the city bus (I had to use three buses), which I obviously detested and still loathe, I would yet be late for college anyways losing almost 500 bucks as loss of pay. If I bunked college, I would lose almost 1000 rupees as loss of pay, which naturally was and is not to my liking at all. What of my motorcycles then, one might as well as ask… Well… one of my motorcycles had not cleared the FC inspection and had no papers certifying it to be used on road. I did not want to take any risks with the law enforcers by using that. The other motorcycle was the mighty Yamaha RD350, which munches miles like it is made to do only that and drinks petrol like a Viking consuming ale. If I used that beast I would have to shell out 500 rupees at the least, for the mileage it offered was around fourteen kilometres per litre. Such was my situation. I finally rolled the mammoth out, perched upon it forlornly and rode it like the devil was after me. Boy! Did it fly! It set the road on fire. Thirty minutes to cover forty kilometres in mediocre traffic. Not bad for the leviathan!!! I reached on time. Fortune number one. I got a call from one of my brothers asking me to pick him up from the airport at five. He did not want to take a taxi and waste money. The luggage he had, required the assistance of two people, courtesy my youngest bro and I. I had the beast with me. The other motorcycle, the one we call the pooch, the one without papers, was at home with the youngest brother. He was a rookie. The bike was mighty powerful. Did not want him to feed the filth on the way to ride that motorcycle, because a lot were standing to collect whatever they might find to fill their uniformed garbage cans from unwary motorists and poor truck drivers, bringing defamy to the glorious image of India. I had no other option. The rookie was asked to come – slow and careful. I reached on time, followed by the kid, grinning like a Cheshire cat because he had come unscathed. We reached home safe. Fortune number two. The beast had actually softened and given a mileage of around 20 kmpl!!!A miracle. Fortune number three.



India has made great strides in the fields of Information Technology, Science, Education, Military etc… no doubt about it. Multi National Companies and Call Centres in India mint money. In the process, one cannot deny the fact that millions run their families because of the employment offered by those companies. Where would the families be if not for those MNCs? Breakthroughs in the field of Medicine and Technology are a tribute to the growth of Science in India. Foreign nationals swooping down on Indian Universities is a sure sign of the quality of Indian Education. One cannot say that Indian Education is the best there is, yet, the improvement seen in the field of Education in the recent years cannot be ignored. The military prowess of India is something definitely not to be taken lightly, and the entire world knows the fact.

Yet, India – the land of tradition, sunshine and hospitality flounders on certain areas; critical areas – fields where the pioneering country should’ve cloaked itself with the mantle of leadership and led majestically from the front, as a living example. Had it been so! Alas! Even the streets of the country are packed with dust baked Audis, BMWs and quite recently – Jaguars. This too is a proof of the wealth of India. When one takes pride in the growth of India, there are spotted sights and signs that disturb one and make one wonder if India would ever reform itself or at the least, learn from other countries. The plight of India is evident to any who might care to observe. Beggars still compete with street dogs for scraps of leftovers at the corporation dustbins whereas uniformed beggars annoy and rob the public on all possible lanes, streets and highways with a convoy of a Toyota Innova or a Mahindra Bolero and a couple of motorcycles, the framework of the vehicles flashing blue and red lights! What is India transforming into? Where is the decency and honesty that we taught the world?

Laborers in India
Laborers in India

In this era of modern science and advancement, workmen risk their lives to go into man holes to clear the dirt out. Why do the men go in? Why is technology not used here? Aren’t we scientifically high enough to have cultivated the thought of not sending humans – fellow brothers, inside dark holes that could possibly turn into murderous graves? Why does no one care if such a scene is witnessed on a roadside? There travel the rich, the poor, the young, the old, the literate and the illiterate, where out of an open hole on the pavement emerges a man clearing scum and throwing it out. No one gives a second thought or even a glance at the man. Who will take care of the man’s family if he were to die there? All these things happen on a busy road in the heart of the city. Still, we do not bother. Why? Have we lost heart? Where then, is the glory of India and its ancestry? We do so many things to change the face of India. What needs to be changed is not the face of India, but the heart. What is or would be our contribution towards that?